1:2:1 coaching from a founder who has done all three.
Trusted by founders building businesses worth exiting
Who you'd be working with
The last one for multiple millions, to a publicly listed company. I know what it is like to work everything out alone and try to see around corners, so I built the service I would have wanted. Not charts. Not generic guides. Practical, hands-on help from somebody who has done it.
The 3am problem
Most founders don't fail because they lack talent. They stall because they carry every decision alone. Flat revenue, shrinking margins, and the creeping feeling that the business is running you.
Pick your outcome
The business becomes clearer to run, easier to grow, more profitable to own and, eventually, more valuable to sell. Four ways in. Prices published, no tie-in.
The Founder Line
£600per month
A direct line to two exited founders for first-time founders figuring it out for the first time. One monthly call, messaging between calls, and a practical toolkit.
1:2:1 Mentor
£3,500per month
For founders ready to move beyond advice and bring in a partner who's built and exited businesses before. This is where I step in beside you: reshaping your commercial model, driving accountability, and leading growth with proven playbooks, not guesswork.
Co-Founder-as-a-Service
POAscope agreed individually
My deepest level of involvement. I come inside the business, own and deliver parts of it, and work as part of your executive team to get you to the point you're aiming for.
Sell Your Business
£15,000fee + 5% success fee
Sell-side advisory for founders who are ready to find the right buyer and exit on the right terms.
No long contracts. No tie-in. Cancel whenever you want. What I'll say honestly is give it three months. That's the time I need to properly understand you, the business and what is really getting in the way.
Why me
I've personally sold three businesses from ground zero, the last to a publicly listed company. I'm not a coach who read about it. I've done the thing you're trying to do.
You get the playbooks, pricing models and sales systems I used to grow $40m of sales in two years. Not theory. The actual tools I used.
Direct access, no junior team, no account manager. When something matters, I'm in it. When it doesn't, I won't pretend it does.
Investors, buyers, operators, senior talent. I don't hand you a list of names. I make introductions where there is a real reason, and I stand behind them.
I keep the number of founders deliberately low so I can think about each business properly. When there's no space, you go on the waitlist rather than get less than you're paying for.
Not sure which fits?
No email needed. Answer a few quick questions and I'll match your situation to the right way of working: what it costs, what it includes and the couple of things I suspect we'd fix first. If the answer is nothing from me yet, it'll say so.
Proof
Every founder here sat where you are now. No scripts. Their own words, about what actually changed.
“We went from guessing at the month ahead to knowing what it would do before it started.”
Jamie Critchton · Nuopp
Jamie Critchton, founder of Nuopp: Before working with Jordan, every month started from nothing. We were busy, we were winning work, but I could not tell you in advance what the month would deliver. Jordan got under the hood of the numbers with me. We rebuilt the pricing, we tightened who we sell to, and we put a proper sales rhythm in place. Since then we have grown month on month and we have just finished our highest ever revenue year. The operations side is systemised now, so the business does not stop when I step out of a meeting. The biggest change is confidence. I have hired, which twelve months ago I would not have risked doing. Jordan does not sit on the fence. If something is not working he tells you, and then he helps you fix it.
“Forty five minutes with Jordan changed how I saw the entire business.”
Nigel Blake · PPB2B
Nigel Blake, founder of PPB2B: I came to Jordan with a business that was working, sort of. We had clients, we had revenue, and we were flat. In one conversation, forty five minutes, he asked the questions nobody else had asked me and I could see it. We were selling to the wrong market. We pivoted the whole business into a new niche. That was not a comfortable conversation and it was the right one. The revenue in that new niche is significant now, and it came from a session that cost me nothing but honesty. Jordan is blunt about numbers and money, and he is generous with everything he knows. Both at the same time.
“We moved from B2C to B2B in three months and grew 200 percent year on year.”
Toby Savill · Foodstuff
Toby Savill, founder of Foodstuff: We were a consumer business and the unit economics were fighting us. Jordan helped us see that the same capability sold into businesses was worth far more. Inside three months we had made the move. He built the twelve month roadmap with us, not for us, so the team owned it. Pricing, positioning, pipeline and process, that is genuinely what we worked through. Year on year we grew 200 percent. What I valued most is that he has done this himself. He is not reading it from a book, he is telling you what happened when he did it.
“Zero to eight million pounds in under four years, with the positioning to match.”
Moses · The Edit LDN
Moses, founder of The Edit LDN: We started from zero and we are past eight million pounds in under four years, trading globally. The premium positioning was deliberate, and getting it right was the hardest part. Jordan pushed us on price when everyone else was telling us to be competitive. He was right. The customers we want pay for the experience, not the discount. Having someone in your corner who has built and sold companies changes what you are willing to attempt. He kicks every ball with you.
“Zero to over two million a year, with board level input we could not have bought.”
Hamish Page & David Parr · Prsnt
Hamish Page and David Parr, founders of Prsnt: We built Prsnt from nothing to over two million pounds a year. Jordan came in at board level and the difference was immediate. He challenges the plan properly, and he opens doors. The partnerships that moved the numbers came through his network, and warm introductions land differently to cold ones. He is direct. If we brought him a bad idea he said so on the call, not a week later. That saved us months.
One honest conversation
Bring the numbers, the ambition and the thing that's keeping you awake. We'll talk about where you are, what might be getting in the way and whether I'm the right person to help.
No hard sell. If I don't believe I can help, I'll tell you.
